Wed, 17 Aug 2005
The stereotypical picture of a British holidaymaker abroad could be completely wrong, according to travel industry experts.
A study, conducted by Halifax Travel Insurance, reveals that rather than downing pints and getting sunburnt, many Brits prefer to emerge themselves in the local culture and learn new language skills.
Although largely seen as "linguistically challenged", Brits are more likely to try and speak to locals in their own language, and are second only to the French when it comes to willingness to try new foods.
UK holidaymakers also appear to be the most organised and use the internet to seek out not only the best deals on accommodation and flights, but also shop around for the most suitable travel insurance.
"We all know that a few bad apples give us Brits a reputation for being holiday hell raisers, so we thought we should see if there is another side to the story," said Vicky Emmott, senior underwriting manager at Halifax Travel Insurance.
"When you look at the overall results Brits do actually come across as adventurous, determined to join in and get under the skin of the country they are visiting."
© Adfero Ltd

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